F1 Arcade, the Formula 1-themed experiential hospitality brand, will open its Atlanta, Georgia, US, entertainment venue on February 6 at The Interlock in West Midtown. Designed for group fun, the new entertainment destination provides guests with an opportunity to enjoy food, drink and racing simulators that allow them to race around some of the most iconic F1 circuits. The 15,500sq.ft venue features 68 full-motion racing simulators, audiovisual elements that are described as immersive and an outdoor patio. Racers can choose from five skill levels, ranging from Rookie, featuring full driving assists, to Elite, that offers a no-assist challenge for experienced drivers.

Built to be inclusive and easy to pick up, the experience is accessible for all skill levels and open to guests ages seven and up, according to F1 Arcade, which added that this makes the venue “a rare destination where families, friend groups and multigenerational teams can compete together.” Each simulator features dual screens, one for the driver and an elevated spectator screen, allowing friends and colleagues to watch the race unfold in real time. “We’re excited to officially announce our Atlanta opening and welcome guests beginning February 6,” said Jonathan Peters, CEO of F1 Arcade. “Atlanta is a dynamic, culture-forward city, and F1 Arcade is designed to bring people together, whether they’re lifelong fans or brand-new to the sport, for unforgettable racing, food and social experiences.”